Lines of work · 02
They wait on a replyFunnel optimisation
The follow-up that leaks: the enquiry that waits, and the lead nobody chases.
An audit of where the pipeline leaks and what each leak costs, starting with the enquiry: how long it waits, who answers it, and whether anyone follows up. Then the fixes, including AI that drafts the reply and the follow-up in your team's voice for a person to approve. Nothing sends itself.
How it runs
- 01
The audit
Your last three months of enquiries read, read-only: time to first reply, enquiries never answered, follow-ups missed.
- 02
The leaks costed
Each drop-off put against a number, so the order of work is not a matter of taste.
- 03
Drafts for approval
An AI agent drafts replies and follow-ups from your price list and past replies. A person approves every send.
- 04
Run beside the team
Every draft logged: sent as written, edited, or rejected.
- 05
Measured again
The same baseline, run again, with what the drafts got wrong.
What you get
- An audit of the pipeline, stage by stage, with where it leaks and what each leak is costing
- The baseline: time to first reply, enquiries never answered, follow-ups missed
- An AI workflow that drafts replies and follow-ups in your team's voice, with every draft waiting for a person to approve
- Nurturing and the follow-up for a lead that goes quiet, written to read as a person
Nothing sends itself
Every draft waits for a person to approve, edit or reject it, and every one is logged. The approval screen is what you are buying.
What a drafted reply looks like
The enquiry
Hi, do you do weekend appointments, and roughly what would a first consult cost? Comparing a couple of options this week.
Asks a priceComparing this week
The draft, in your team’s voice
Hi Sam, yes: Saturday mornings, 9 to 12. A first consult is $180 and runs 45 minutes. I can hold Saturday at 10 for you if that suits. Want it?
Price from your listA time offered
Questions
- Do you really send a test enquiry?
- Only if you tick the box that allows it. It is one real question a customer would ask, sent through your own form at a time you don't know. We log how long the reply takes, who answers, and whether anyone follows up over the next three working days. You knew one was coming, so read it as your best case.
- Will the AI answer our enquiries by itself?
- No. It drafts the reply or the follow-up in your team's voice, from your price list and past replies, and a person approves, edits or rejects every one. Every draft is logged, so you can see what it gets wrong. Nothing sends itself.
- What does the audit produce?
- The pipeline walked stage by stage, where it leaks and what falls out, with a number against each leak, starting with the enquiry: how long it waits for a reply, and whether anyone follows up. That number sets the order of the work, and the same walk-through runs again after the fixes.
- What if it does not work?
- You will know, because everything is measured again the way it was measured first: the AI answers against control questions the work never touched, the replies against the baseline, and the pipeline leak by leak against the number each one was given before any work started.
The other lines of work
- 01 · They ask an AILead generationInbound and outbound: what AI tells your customers, and the accounts you reach first.
- 03 · They hear your pitch from someone elseMeeting materials and pitchesA pitch that still works when someone else is telling it.
- 04 · They hear your pitch from someone elseSales trainingYour team trained on the questions that cost deals, the way debaters prepare.
What happens next
Talk to us about your follow-up
Thirty minutes with our team